Tyler Dockery Talks on Dreamweaver, SEO & Social Media
Tyler Dockery came this month to talk with the GDA about the changing role of graphic and web designers.
Highlighting the workplace’s desire to understand each worker through their actions and feelings, we discussed how current employers can ask to have access to your facebook / twitter social media sites. While in many cases, this is under the guise of looking for gang-related materials or drug/alcohol use– it can also be used to monitor the language you use, the places you frequent, and what you say or have said about previous employers. Best bets: The internet will be around for a long, long time. Keep your social life clean, and ditch or remove any questionable material prior to any interviews.
We discussed seeking out followers and who to follow, as well as what to comment on in social media.
When discussing social media, we also noted that you should set some goals for yourself. Keep active with the big three: Facebook, Twitter, and LinkedIn. Use those channels for your business as well as your networking. Pinterest is making a big wave right now, but how much should a designer really take part in? Tyler states that you can’t spend all your time chasing down the newest social media site on the net and trying to get traction.
Pick a few sites and feel the vibe. Use those items to bolster your work and talk about your business. Social media and SEO go hand in hand, so use those keywords!
We also discussed blogging, and why blogs are so beloved by search engines. We discussed the top places SEO keywords can be used, the importance of link juice, and the real reason that content is truly king on the internet.
We also watched an educational video found below on the importance of twitter: